Sunday, September 17, 2006

Feedburner take two

Quick note. While I'm a big fan of Statcounter (best free service I've found which packs a lot of charting and historical data for blogs), and have started using Mybloglog for the blog community aspects (note to Mybloglog management - make more of your blog log services free), Feedburner has absolutely rocked. It pains me I took so long to adopt the service, assuming folks would go through the hassle of copy/pasting the XML to their reader. With the vast majority of folks still not using any RSS reader and finding blog content through search engines, it's easy to lose potential future readers. The sheer number of people who find this blog by searching on "ro choy blog" makes that obvious. Making feed subscription easy is like building recurring revenue for your business. It's an absolute no-brainer...


Blogger rafer said...

Thanks for the mention. What should we make free that we don't?

rafer with mybloglog.

8:59 AM  
Blogger Ro said...

Hi rafer,

I'd take statcounter as a good proxy. I can see the top 100 URLs, pageviews, visitors, etc (vs 10 on Mybloglog). On Mybloglog there's a one week date range on reports (vs an unlimited history on statcounter, with charting included). I really like the mybloglog community service. Ultimately not sure if you want to maximize your community tool adoption (if so, I'd set your free tools at parity with statcounter/other log services)... Just a few thoughts.

6:45 PM  
Blogger rafer said...

We've done a lot of testing, our data goes the other way. It's counterintutive, but what your suggesting hurts our uptake.

1:27 PM  
Blogger Ro said...


Interesting. I definitely can see where it would hit your top line revenue, but offering more free services hurts overall adoption? Are more results more confusing to users?

9:49 PM  
Blogger rafer said...

Yes to both. Only the certain users do well with more results, plus the revenue issue.

8:26 PM  
Blogger Ro said...

Guess you can include me as one of those certain users :) Either way, doesn't seem to be hurting Mybloglog growth, so what do I know... That said, statcounter has some pretty impressive adoption as well (per Alexa).

9:48 PM  
Blogger rafer said...

They've got a 10-year headstart on us. It'll take us another year to catch up. :)

7:13 AM  

Post a Comment

<< Home

Listed on BlogShares